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© 2019 by THE ARCHIVE DISTRICT

OUR STORY

MADE IN RICHMOND

SBC BRAND

Live life, dress vibrant and share your story with everyone; that is the beauty of being you. We believe what you wear is an extension of your personality! Our collections are inspired from the 70's Era. 

 

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THE HEART OF THE BRAND

My name is Chanel Green I am the founder of SBC. Stitch By Chanel was created because when I lost my grandmothers I was inspired to create something bigger for myself and my family. This is more than brand it's a lifestyle. When I was 8 months old I was rushed to the hospital, when my parents arrived they told them I would need open heart surgery. After a week of battling emotions and insurance companies they finally approved the surgery. Within a blink of an eye my life was changed. I say all of this to say I AM A MIRACLE! SBC isn't just my purpose, it is my God given plan.